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Why PureFacts

We’re math geeks, wealth management data experts and AI innovators. We’re passionate about building meaningful wealthtech solutions that enable our clients to help their clients live their best lives.

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What makes us unique

We are math geeks, wealth management data experts, obsessed with delighting our clients with meaningful wealth solutions that help their clients live their best lives.

a

Our Vision

Worldwide Wealth

We believe in a world where the opportunity to create wealth is accessible to all.

b

Our Mission

To create meaningful wealth solutions that help people live their best lives

Always striving to create valuable solutions for our clients inspires us to innovate and explore. 

c

Our Values

Hungry

Can do, will do

Humble

Leave the bragging to your mother

Smart

Delivering the “impossible”

Purposeful

Starting with the client in mind leads to better outcomes

Teamwork

None of us is as smart as all of us

Radical Candour

When we speak openly and directly, we accelerate...everything

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We dream of a world where everyone has the opportunity to live their best lives … where Worldwide Wealth is a reality for all.

– Rob Madej, Founder & CEO
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We dream of a world where everyone has the opportunity to live their best lives … where Worldwide Wealth is a reality for all.

– Rob Madej, Founder & CEO
Group 26
Fidelity-1
National_Bank-1
wbi
~ 50 clients

Canada, USA & Europe

$1 billion

Fees calculated annually on PureFacts’ platform

$250 billion

Total AUM on the PureFacts platform

Group 498
WealtTech 100 2020
Microsoft - Great Canadian Innovators
Canadian fintech selected for UK trade mission 1

PureFacts at a glance

Ranked one of 100 most innovative WealthTech firms globally.

Our core competencies

We're math geeks, wealth management data experts and innovators. Passionate about our clients' success.

Our core competencies graph

Our nexus of innovation

We have a relentless focus on client success and innovation. To shape a strong future and provide the best value for our clients, we’ve partnered with industry leaders and affiliates with complementary skills, strengths and expertise.

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