January 29, 2021

PureFacts accelerates growth by hiring Fortune 500 executive as Chief Revenue Officer

2 min read

PureFacts is delighted to welcome accomplished senior executive, Wai-Ming Yu, as our new Chief Revenue Officer (CRO).

Wai brings over 25 years of experience, including being a Partner at Accenture, the Chief Digital, Product, and Marketing Officer at Ontario Lottery and Gaming Corporation, and the Founder and CEO of ALVALUE Consulting.

Wai has an impressive track record of accelerating revenue growth through her extensive experience in digital transformation, product innovations, insight-driven customer experiences, and high-value branding strategies.

In her new role at PureFacts, Wai will champion the acceleration of our global growth agenda, elevate our branding and marketing strategy, and scale PureFacts’ global consulting business. Her expertise in creating and implementing meaningful client-centric solutions is crucial to our organization's commitment to anticipating our clients’ needs and  providing the next generation of valuable wealthtech solutions.

“We’re excited to have an executive of Wai’s caliber join us. Her genuine commitment to delivering market-leading, meaningful solutions for clients and building high-performing teams were critical attributes that differentiated her from the strong list of candidates. Wai has not only significantly grown the top line and created well recognized brands, but she is also a humble, driven and very smart individual. I am thrilled to call Wai a colleague and have her on our team to lead our global revenue growth.”

–Rajini McRae, PureFacts President

“I’m proud to join the PureFacts family and be part of a company that constantly seeks ways to do better for its clients, employees, and the communities it serves. In the current economy, PureFacts’ products and services are more relevant than ever before and integral to helping consumers achieve financial security to live their best lives. PureFacts’ mission is worthy, bold, and timely—I’m humbled and honoured by the opportunity.”

Wai-Ming Yu, PureFacts CRO 

As the newest addition to our leadership team, hiring Wai reflects our firm’s commitment to continuing to build a top-tier team to provide the best total solutions and outstanding service for our clients. We also recently welcomed CHRO Katerina Goros and CTO Frans Amelink. Together, these seasoned executives will continue to strengthen our client-centric culture and our ability to provide market-leading wealth solutions.

The addition of Wai as our new CRO builds on an exceptional growth trajectory for PureFacts that includes successfully acquiring two companies during the past nine months to become a truly global firm: Boston-based VennScience and Zurich-based Quartal Financial Solutions

About us

Ranked a WealthTech100 Company and Great Canadian Innovator, PureFacts provides enterprise wealth management and asset management solutions for the financial services industry in Canada, United States, Europe, Asia Pacific, Middle East and Africa. Our mission is to create meaningful wealth solutions that help people live their best lives. We provide our clients with transformational fees, reporting, predictive insights and consulting solutions by leveraging our expertise in data aggregation, complex calculations, Artificial Intelligence and machine learning. www.purefacts.com